COACH AND PROVIDER PROGRAM GUIDE
RIDE Day Program
RIDE Day is a program developed by the Motorcycle Safety Foundation to connect communities with certified RiderCoaches and recognized MSF Ranges.
RIDE Day efforts can consist of a MOTO Intro and a SKILLS Check, or either experience as part of a standalone event.
- MOTO Intro is designed as a ‘first ride’ experience, allowing participants to try riding without any of the typical obstacles that make a first experience difficult. This is conducted by MSF-certified coaches.
- SKILLS Check is for current riders, on their own motorcycle, riding an MSF-based exercise. This allows them to evaluate their own skills and receive feedback from an MSF-certified RiderCoach.
Participant Benefits
- Creates awareness and connection with local RiderCoaches and recognized MSF Ranges
- No pressure, no-hassle environment to try riding for the first time, or check riding skills
- For new riders, the appropriate motorcycle, range, helmet, gloves and coach are all provided
- For experienced riders, access to a recognized range with a set-up advanced drill to ride on the rider’s bike. RiderCoach on site to answer questions
- We recommend hosting RIDE Days as a free event for participants
Coach/Provider Benefits
- Leads directly to participants taking courses and earning their motorcycle license
- Engages potential students and local motorcycle enthusiasts directly with our coaches and location
- Opportunity to partner with local motorcycle dealer(s) and related businesses in your area
Pick a date for your event and fill out a form for inclusion in the national listing.
JOIN MSF RIDE DAY IN 2027!
SUPER RIDE DAY MONTH
MSF RIDE Day is expanding promotions across the entire month of May in 2027.
A national awareness campaign launches 45 days before the first SUPER Month event, then a targeted campaign spotlights your range 10–7 days out on top of the local promotion every host range already gets.
Hosting sooner?
2026 dates are still open, with full campaign support.
2026 Recap & 2027 Super Month
FlyerDownload (PDF) →