IRVINE, Calif., Aug. 4, 2016 – Lifetime rider and 16-year rider education veteran Michael Davis joins the Motorcycle Safety Foundation as a program manager based in Colorado, where he will help manage the state’s safety program and promote the foundation’s national safety initiatives.

Davis’s skills, experience, and understanding of the adult-learning principles of the MSF RiderCourses make him ideally suited to help the Colorado Department of Transportation manage the state’s motorcycle safety program.  He will also oversee new RiderCoach training and certification as well as develop the program’s quality assurance team.  The MSF will look to him to help increase training capacity, expand course offerings for Colorado motorcyclists, and work with local teams to implement the latest Basic RiderCourse curriculum.

“Michael is a terrific addition to the MSF team.  His collaborative and mission-focused management approach and focus on quality will benefit students in Colorado and beyond,” said Robert Gladden, vice president of the Motorcycle Safety Foundation.  “Michael’s broad experience in rider education is well-suited in this new era of rider education programs, a situation that MSF is uniquely positioned to manage.”

Davis earned his Motorcycle Safety Foundation MRC:RSS Instructor Certification in 2000 and became a RiderCoach Trainer/Chief in 2007.  He is also certified as an MSF Three-Wheel Basic RiderCourse RiderCoach Trainer and has completed the updated Basic RiderCourse Transitional RiderCoach Trainer prep course.

He is certified as an MSF Quality Assurance Specialist, is familiar with the Evergreen Safety Council Sidecar/Trike Education Course (S/TEP), spent several years as a Harley-Davidson Rider’s Edge (Riding Academy) Instructor, and served as lead instructor for Army Traffic Safety Training Programs at Joint Base Lewis-McChord for Cape Fox Professional Services.

Most recently, Davis worked as a trainer and instructor with the State of Washington Motorcycle Safety Program, conducting new instructor and general public training courses for various Washington-based providers.

Prior to that, he served as Operations Manager for the TEAM Oregon Motorcycle Safety Program, managing statewide government and private entity contracts and agreements as well as coordinating new training site development and managing training fleet logistics for more than 500 vehicles.  From 2009 to 2014, he worked with the Missouri Motorcycle Safety Program as state coordinator, program manager and senior trainer, overseeing quality assurance and contract protocols and ensuring compliance with MoDOT, MSF and state performance and testing standards.

“I’m thrilled to be part of the Motorcycle Safety Foundation’s team, and eager to work with all stakeholders to grow the training and safety programs in Colorado,” said Davis. “There are many amazing roads in this beautiful state, and with many more people showing interest in motorcycling – dirt and street – Colorado is ripe for an expansion in rider education.”

The Motorcycle Safety Foundation® promotes safety through rider training and education, operator licensing tests, and public information programs.  The MSF works with the federal government, state agencies, the military and others to offer training for all skill levels so riders can enjoy a lifetime of safe, responsible motorcycling.  Standards established by the MSF® have been recognized worldwide since 1973.  The MSF is a not-for-profit organization sponsored by BMW, BRP, Harley-Davidson, Honda, Kawasaki, KTM, Piaggio, Polaris, Suzuki, Triumph and Yamaha.  For safety information or to enroll in the RiderCourse nearest you, visit or call (800) 446-9227.